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free tools · for the curious operator

Diagnose your business in 60 seconds.

Free tools and guides built by Launch & Found, all designed to give real answers fast. Pick one and find out where you’re leaking revenue.

01 · for service businesses

AI Receptionist Return on Investment Calculator

See how much revenue you’re losing to missed calls. Real math, not marketing fluff.

~60 seconds · auditable math
Run the calculator
02 · for anyone with a homepage

Roast My Website

Paste your homepage. Get three rewritten headlines, a sharper value prop, and a stronger CTA in 15 seconds. Free.

~15 seconds · ai-powered
Roast my homepage
03 · for short-form video

Ad Hook Generator

Describe your product and audience. Get 10 ad hooks across 10 proven angles in 15 seconds. Free.

~15 seconds · ai-powered
Generate hooks
04 · for salespeople and marketers

Email Subject Line Tester

Paste your subject line. Get an open-rate score with category breakdowns, a diagnosis, and five sharper alternatives. Free.

~10 seconds · ai-powered
Test my subject line
05 · for cold outbound teams

Cold Email Roaster

Paste your cold email. Get a score, a full rewrite, and three specific things to fix. Free. 15 seconds.

~15 seconds · ai-powered
Roast my email
06 · the lite version of our paid assessment

AI Tool Stack Recommender

Tell us about your business. Get 4 to 6 specific AI tools you should actually be using, with setup time and monthly cost. No fluff, no kickbacks.

~30 seconds · ai-powered
Build my stack
07 · for local service businesses

Google Business Profile Audit

Enter your business name and city. We pull real data from Google, score your profile across 9 categories, and give you a prioritized fix-list. Free.

~30 seconds · real google data
Audit my profile
guides · deeper reads

Guides that actually teach.

guide · 8 min read

How to Calculate AI Receptionist ROI for Service Businesses

20-40% of inbound calls go unanswered in service businesses. Here’s the exact math to calculate what that costs you, when an AI receptionist pays off, and where the model breaks.

Read the guide
guide · homepage conversion

How to Write a Homepage That Converts (Without Hiring a Copywriter)

Most homepages lose visitors in the first five seconds. Here is the exact formula for a headline, value prop, and CTA that actually convert, with before-and-after examples.

Read the guide